Market research (setting up an international B2B marketplace in 50+ /health sector or agriculture market)

 Description of the business

Holland Fire is a starting business which has its seat in the North of Holland (Drenthe).

The business will develop one or more online marketplace in the international Business to Business (B2B) segment.

 Business point of view
Holland Fire wants to set up one or more international marketplaces by connecting buyers and sellers :

 Research question

To obtain a better sense of the chance of succeed of starting an international B2B marketplace (see points of view above) on the following market segments: health sector/50-plus and agricultural/food market (each with an separate marketplace)

For each sector the following questions have to be answered:

 Background of market segments

Global product segmentation 50+ market

Global product segmentation agricultural/food market

Are you interested? Contact: [log in to unmask]



Henk Janssen
Wetenschapswinkel Economie & Bedrijfskunde
Postbus 800
9700 AV  Groningen
WSN-gebouw, Zernikecomplex
Landleven 5
kamer 243
tel. 050 – 363 3810
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